Tourism Industry in Rajasthan

Rajasthan, the northwestern state of India exudes a magical charm with the aura of its golden sand dunes and undulating landscape flecked with marvelous forts and palaces. This enthralling ambience of the state attracts hordes of tourists and travelers all over the country and the world thus making it a prime tourist destination.
Tourism Industry  
Rajasthan Economy also depends to a very large extends on the tourism sector which accounts for almost 15% of the state's economy. The tourism sector in the state of Rajasthan has been flourishing due to the fact that the state is endowed with great natural beauty and has many palaces and forts all over the state that attracts tourists from India as well as abroad. This sector has given a major boost to the Economy in the state of Rajasthan.
Last year, Rajasthan received about 1.3 million foreign and 23 million domestic tourists. With an annual tourist arrival growth rate of over 12%, the future of tourism is very promising. Rajasthan needs 20,000 additional hotel rooms immediately to meet the demand.
According to Deparment of Tourism Rajasthans share in Indias foreign and domestic tourist arrivals stands at 11.2 per cent and 3.3 per cent respectively.
Tourism Industry  
Popular tourist destinations in the state include historic cities (Jaipur, Udaipur), wildlife centuries (Sariska, Ranthambore) and desert locations (Jodhpur, Jaisalmer). Rajasthan also runs the "Palace on Wheels" luxury train, which is well known attraction for foreign tourists.


Rajasthan Government Initiatives in Tourism

Rajasthan has a developed tourism infrastructure, with over 6,000 hotel rooms spread over more than 150 Hotels. Of these, over 1,400 rooms (54 hotels) belong to the heritage category.
India has been identified by the World Tourism Organization and World Travel and Tourism Council as a country with high growth potential. Domestic tourism has been growing at over 10 per cent per annum over the last decade. The number of foreign tourists visiting India is expected to grow by over 7 per cent per annum over the next decade. To provide further fillip to tourism industry in the state, Rajasthan government has reduced the luxury tax applicable to the tourism industry from 10 per cent to 8 per cent.
The Tourism Department has estimated that investment of over US$ 600 million is required in the tourism industry in Rajasthan over the next ten years. It is estimated that the private sectors share of investment can be up to US$ 200 million.
Tourism has a significant multiplier effect on the economy. It is estimated that every rupee spent by a tourist changes hands 13 times, and that every hotel room generates direct employment to three persons and indirect employment to eight persons. In Rajasthan, tourism is the third largest employer after agriculture and textiles sector.
Tourism Industry  
Prominent tourism industry players with strong presence in Rajasthan include The Indian Hotels, ITC Sheraton, The Oberoi and Holiday Inn.